WHAT IS LoveYourBrain?
The LoveYourBrain Foundation is a non-profit organization that aims to improve the quality of life for people affected by traumatic brain injury. The foundation was established by brothers, Kevin Pearce and Adam Pearce, in 2014, four years after Kevin Pearce suffered a near fatal traumatic brain injury while training for the 2010 Vancouver Winter Olympics. Kevin’s remarkable road to recovery has inspired millions through the HBO documentary “The Crash Reel”, Kevin’s speaking engagements, and now, through the programs pioneered by the LoveYourBrain Foundation. LoveYourBrain supports traumatic brain injury survivors and their caretakers, and their participation in gentle yoga and meditation classes tailored to their needs. LoveYourBrain believes that everyone should have an opportunity to improve and restore their physical and emotional wellbeing through these practices. For more information or to make a donation, please visit .
WHY THE COLLABORATION?
Being born and raised Vermonters ourselves, we feel a special connection to LoveYourBrain’s Vermont roots, and want to help support their mission the best way we know how...juice! Cold-Pressed juice contains up to 5x more nutrients than your average juice, and is an incredibly efficient way to flood your body (your brain!) with an abundance of vitamins and minerals that are easily digested and assimilated. We worked with the LoveYourBrain team to specially formulate the custom Brain Boost Juice recipe, with fruits and veggies that are specifically loaded with key brain-benefiting nutrients. Through this collaboration, our goal is to bring more awareness to the LoveYourBrain Foundation, donate $2 of every bottle of Brain Boost to LoveYourBrain, and help promote the important role that nutrition plays in maintaining a healthy brain and a healthy life!
WHAT INGREDIENTS ARE IN BRAIN BOOST?
WHAT HEALTH BENEFITS DOES BRAIN BOOST HAVE??
Blueberry: Contains flavonoids, compounds which improve general cognitive function and memory. High in antioxidants, which fight against cell damage and increase brain signaling abilities.
Beet: Contains nitrates, which help open blood vessels, increasing blood flow to the brain, ultimately supporting brain function.
Lemon: The potassium found in lemon juice helps keep the brain oxygenated and performing optimally.
Cucumber: Contains B vitamins, which helps ease stress. Less stress = a healthier brain. Also known for their anti-inflammatory properties, specifically the antioxidant “Fisetin,” which helps enhance memory and nerve cell functions.
Apple: High in the antioxidant “Quercetin,” which protects the brain cells from oxidative damage (caused by aging or neurodegenerative diseases). Also helps increase neurotransmitter activity, improving cognition/memory.
Ginger: Ginger contains the compound “10-Gingerol,” which protects against inflammation and oxidative stress, helping enhance memory and prevent cognitive decline. Studies have shown that ginger helps minimize certain neurotoxins which affect neurotransmitter function -- ginger protects against this.
WHERE CAN I BUY BRAIN BOOST?
Brain Boost is currently available at our retail location, located at 77 Main Street in Burlington, VT. You can order your juice online for in-store pick up by clicking the link below.
THE CRASH REEL DOCUMENTARY [TRAILER]